About Us | Commercial Business Broker

WHO ARE JBB?

Just Business Brokers – Victoria’s Most Awarded Business Brokers

Founded in 2006 by Karli Di Genova (née Dunham), Just Business Brokers (JBB) was built on a simple idea: business sales deserve a more professional, transparent and results-driven approach.

Since then, Karli and Marc Di Genova have built JBB into an established Victorian brokerage specialising in the sale of hospitality and leisure businesses. With decades of combined industry experience, we understand the market, the buyers and what it takes to get a deal across the line.

Our approach combines specialist market knowledge, honest advice and modern digital marketing to connect serious buyers with quality business opportunities.

No fluff. No guesswork. Just experienced brokers focused on results.

AT JBB, WE MAKE BUSINESS SALES SIMPLE.

We specialise in the sale of hospitality and leisure businesses across Victoria, including cafés, restaurants, bars, pubs, takeaways, function venues and other hospitality-based operations.

We know that selling a business is about more than putting a listing online. It takes the right pricing strategy, professional presentation, access to qualified buyers and experienced negotiation to turn an enquiry into a successful sale.

From the initial appraisal through to negotiations and settlement, we guide our clients through the process with clear communication, practical advice and a focus on achieving the best possible outcome.

WHAT SETS JBB APART?

We focus on selling, not just listing.

We believe in quality over quantity. Every business needs the right strategy, realistic pricing and a clear understanding of its position in the market.

We work closely with vendors to establish a suitable sale strategy, present their business professionally and target buyers who are the right fit. We believe honest advice from the outset gives a business the best chance of achieving a successful result.

Our focus is simple: quality listings, qualified buyers and deals that get done.

WHY CHOOSE JBB?

Specialist knowledge. Personal service. Proven experience.

With a long-standing focus on hospitality business sales, JBB brings a depth of industry knowledge that generalist brokers simply may not offer.

We understand the realities of running and selling a hospitality business, from financial performance and lease considerations to buyer expectations and market conditions. This allows us to provide informed advice, manage negotiations and help clients navigate the complexities of a sale.

Our reputation has been built on experience, integrity, strong client relationships and a commitment to getting results.

RECOGNISED INDUSTRY EXPERIENCE

JBB has won more industry awards than any other business broker in Victoria. These achievements reflect our commitment to professional service, industry knowledge and the clients who trust us to represent their businesses.

Thinking of selling your hospitality business?

Talk to JBB for a confidential discussion about your business, its market position and your options for sale.

Just Business Brokers — Specialists in Hospitality Business Sales.